IKEA is all set to foray into the Indian market. The launch of the brand has been a much awaited one with the buzz around it having been doing the rounds for quite some time now. Not just has the opening of the first store in Hyderabad been an eagerly awaited event, there has also been immense curiosity around the brand communication, with IKEA being known for its great campaigns the world over.
We have provided online editing services for this campaign for IKEA.
Agency: Dentsu Impact
Production house: The 120 Media Collective
Director: Anders Jedenfors
Online Editor: Vinay Amin