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Mumbai, Aug 2016: Building on the Chor-Police “Phir Ho Ja Shuru” campaign, Limca’s 'Limca jahaan, recharge wahaan' TVC celebrates the spirit of not giving up and starting all over again after a physically exhausting task. As part of the campaign, the brand allows individuals across the country to win mobile recharge up to Rs 1000. Conceptualized by Rajdeepak Das of Leo Burnett, the film has been directed by Nitin Parmar and produced by the production house Equinox Films.
Prime Focus contributed grading and online editing services for the advertisement.
Credits
Production House: Equinox Films
Client: Limca
Director : Nitin Parmar
Agency : Leo Burnett India