Notice: Undefined index: s_width in homepage_slider_contents() (line 41 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Notice: Undefined index: und in homepage_slider_contents() (line 48 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Notice: Undefined index: und in homepage_slider_contents() (line 48 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Notice: Undefined index: und in homepage_slider_contents() (line 48 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Notice: Undefined index: und in homepage_slider_contents() (line 48 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Notice: Undefined index: und in homepage_slider_contents() (line 48 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Notice: Undefined index: und in homepage_slider_contents() (line 48 of /var/www/html/pft/pfi/sites/all/modules/homepage_slider/homepage_slider.module).
Pepsico created a short web series for its Mini Can launch in India. The series chronicles an Italian mafia ‘Mr. Can’ and his henchman ‘Mr Cornell’, who have undertaken a quest to find a suitable heir to take over Mr. Can’s empire. In this third instalment of the miniseries, Mr. Can is seen enjoying the dance moves of the candidates to a parody version of AronChupa’s “I’m an Albatraoz” during which he asserts the need to have fun in life. The entire campaign aims at driving home the message, 'Never underestimate the power of little things'.
The campaign was envisaged by J. Walter Thompson and directed by Vivek Kakkad under Curious Films production. Prime Focus delivered picture post services for all the commercials in the web series, including the offline and online editing.
Credits
Production House: Curious Films Client: Pepsi Director : Vivek Kakkad Agency : J. Walter Thompson
Back to Listing