The Prime Focus Commercials team in Mumbai has delivered the latest VIP Skybags commercial starring John Abraham. It was directed by Prashant Issar and produced by Tubelight Films for Ogilvy Mumbai.
The ad highlights the special features of the Skybag, the new suitcase and sees Bollywood star John Abraham playing the lover of a married woman, who gets caught hiding in a wardrobe by her husband who has just returned home. Half dressed, and holding his Skybag, he cleverly shows off its features to escape unscathed.
The commercial was shot in a studio-setup, and a green screen was used for the scene where Abraham escapes by jumping out of the window. The background plates were shot separately and were roto'd, tracked and composited to match seamlessly with the background.
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